CONSCIOUS CONSUMERISM
ACTIVISM & PROTEST
BA Final Project
3rd year
Enough Stuff! is a manifesto that encourages Generation Z to be more conscientious consumers.
Inspired by the Flyposter Frenzy book by Mathew Fuller, the manifesto consists of ten A5 mini posters, each outlining a rule for becoming mindful of your purchasing habits. Each poster has a black-and-white equivalent that can be ripped out, photocopied and reprinted at larger sizes (for example, A3) and used as protest posters for raising awareness.
Once in the reader’s hands, they can manipulate the posters as they see fit, giving them a life of their own.